Enabling Reformers
Reformers Arise conference was the largest gathering of nation builders and change agents, organized by Incubator Africa to stir up revolutionary ideas that will impact Africa
The Process
We created engaging content for each of their communication media with messages that tied with the essence of the event. We devised a winning strategy to ensure we connected with the right people on the right channels.
We pushed out the key messages strategically and it spread like wildfire to the point where we had to close our online registration portal after we had an overflow.
We developed a customer retention strategy to guarantee consistent engagement beyond the event.
