Faratori Eye Centre
Faratori Eye Centre, despite years of expertise and servicing, had no offline or online presence. The only existing brand presence (logo) needed to be refurbished.
The D’Mastermind team did a full audit.
We needed to understand the bits and pieces of what would become the Faratori brand.
From the brand to the best digital assets, to brand comms and tone of voice, to internal operations, we went full scale on Faratori.
We created a matching and consistent visual and verbal identity, realizing that people build an affinity with what they can see and hear much more easily.
We redefined the purpose and essence of Faratori.